![](/media/Judges/Dani Murphy.png?width=450&height=450&token=2YPr8nxccnPztefY1%2FsKmHHO0qP1%2FP4TjWXWwumlCYU%3D)
Dani Murphy
Just Add Joy
Dani is the co-founder of Just Add Joy, a podcast-led creative agency, helping brands put ideas into the world through podcast media. Dani has over a decade of creative and strategy roles under her belt, including heading up the creative department at Acast. Her work's been recognised by the likes of Cannes, Campaign and The British Podcast Awards, as well as the BBC Sky News and Stormzy. She believes advertising shouldn't be a tax people have to pay - it should be as good as, if not better than, the content it supports.